A consultant was hired by a supermarket chain to lead a customer service program to build customer loyalty. She challenged everyone to make a difference and create memories for their customers to bring them back.
Johnny, a nineteen year-old bagger with down syndrome, liked what she said but wondered what he could do. After all, he was just a bagger.
Then he had an idea. Every night after work, he thought of a thought for the day. His dad helped him set it up on the computer and print multiple copies. Johnny cut each quote and signed his name on the back.
The next day, he would put a thought in each customer’s bag and say “Thanks for shopping with us”.
A month passed, and the store manager while walking found that Johnny’s line was three times longer than other lines so he called for help, but the customers only wanted to be in Johnny’s line.
The moral of the story: We can all make a difference, no matter who we are. Choose to put your personal signature on the job.